“The concept of the exhibition highlights the richness and diversity of geometric ornaments, the unique color palette, the exceptional quality of the wool, and the refined weaving technique—all the elements that make Pirot kilims special and internationally recognizable. Our aim was to showcase not only the craftsmanship but also the cultural context in which these kilims were created, because every symbol and color carries its own meaning and story,” said Marina Cvetković, museum advisor at the Ethnographic Museum.
“It is important for us that younger generations understand how vivid an expression of our culture this tradition is, but also to recognize how relevant this art form remains today. The use of modern technology in presenting the exhibits has enabled us to build a bridge between the past and the present, making the exhibition accessible and engaging for a wide audience,” Cvetković added.
The exhibition attracted great interest from visitors, especially younger generations, who showed a strong curiosity in learning about the tradition and artistry behind each kilim. The Serbian Cultural Centre “Ivo Andrić,” where the exhibition is hosted, is located in the “798” Art District—a space of former socialist industrial buildings now transformed into contemporary galleries, studios, and creative hubs. This vibrant location further emphasizes the contemporary relevance of cultural expression, into which the exhibition fit perfectly, bridging tradition with a modern approach.
Following a series of successful international exhibitions in renowned museums and cultural centers around the world, this exhibition continues the Ethnographic Museum’s cultural diplomacy mission to promote Pirot kilim weaving as an important part of Serbian cultural heritage. The exhibition in Beijing holds special significance as well, given that earlier this year, in March, Serbia officially submitted a proposal for Pirot kilim weaving to be inscribed on UNESCO’s Representative List of the Intangible Cultural Heritage of Humanity.
